We continue to enhance Branded Editions technology with user-centric features that maximize your ability to attract and retain the interest of readers, enough to take them from curious browsers to loyal subscribers.

Branded Editions offer readers

Multiple viewing options

Branded Editions enhances your original curated and editorial layout with digital features, and complements the classic replica format with SmartFlow presentation technology that displays a continuous stream of content extracted from the print edition or an RSS feed.

SmartFlow supports horizontal scrolling on large displays and vertical scrolling on smaller screens, for a more engaging reading experience that makes subscribers spend more time with your content.

BrandedEditions: multiple viewing options
Branded Editions: Mobile friendly

Mobile friendly

Readers are using their mobile devices to consume content at a rapidly increasing pace. Our constantly evolving HTML5 technology ensures that no matter where your readers search for content, they find an immersive cutting edge experience either via mobile browsers or Branded apps.

Multi-language support

It’s easy to localize the reading experience with Branded Editions’ multilingual user interface technology that supports dozens of languages.

Imagine how you can expand your reach to new audiences with instant translations of your content to 18 different languages.


Be valuable to your readers by offering tools that will make their lives easier such as the ability to track their topics of interest, create and maintain personal collections of stories, and set alerts.

Simplify the onboarding experience with social login support that allows users to be authenticated under their existing profiles – integrating with Facebook, Twitter, or Google.


With Branded Editions, readers can share your content with others through email and social media channels like Facebook or Twitter.

Article commenting offers the opportunity for your subscribers to engage in conversation with each other, and with your writers. There’s no better way to get to know your readers and their interests.

Audio options are also available and can be enabled to make your content accessible for the hearing impaired, the elderly, and people on the go. Activating the on-demand audio feature allows users to listen to the day’s top stories while exercising, driving, or relaxing on the beach.

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Rich Media

Branded Editions allow you breathe new life into your digital edition by integrating video, photo galleries, and audio with your editorial or advertorial content – a powerful way to upsell enhancements to advertisers and elevate your content beyond a story or advertisement.

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